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“My drinking club has a book problem,”  said a wise humorist somewhere.

We have this to say to anyone who is not a member of a book club: our deepest sympathies.

But if you are a BookTrib reader or subscriber, chances are greater that you belong to multiple book clubs than to none at all. Statistics indicate that more than five million Americans belong to a book club.

So as BookTrib actively builds a book club network of our own and enhances some of our programs for authors and publishers to engage with those clubs, what better time to create a new editorial section devoted to the interests of book clubs?

People join book clubs for many reasons: to discuss books, socialize, get introduced to new authors and genres, escape household chores, eat, drink, assess neighbors’ design tastes, improve quality of life, you name it. Whatever your reason, we salute you for getting off your couch … and flopping onto another.

We hear from book club members throughout the year, to tell us about themselves and to engage with us about what they are considering for their next selection. One active book-clubber shared with us everything about the five groups of which she is a part — where they meet, who they are, what they’re reading. When she was done with her rundown, she said, “Whew! I’m tired just thinking of all of these groups, and I do them every month!”

“The fact that I get to discuss my thoughts about a book (especially with other like-minded women while sipping a glass of wine) is something I seriously look forward to each month,” said another.

And we hear this comment all the time: “It’s been awesome to discover new books to love that I never would have picked out for myself.”

Just as society might chuckle at people who read the kind of newspapers made from paper and ink, so too might virtual book clubs seep into territory occupied by book lovers having real conversations in the real world. “It’s so gratifying to see a significant number of people still meeting in person these days to discuss books and forge friendships,” says Meryl Moss, Founder of BookTrib.com and President of Meryl Moss Media, the literary publicity and marketing firm.

Thanks for visiting our new Book Club Network section. We’d love to hear what you’d like to see in this section. If you belong to a book club and want to be considered for our network, visit us here. If you want to hear about marketing programs to reach book clubs, check this out.

Genre: Book Club Network
Jim Alkon

Jim Alkon is Editorial Director of BookTrib.com. Jim is a veteran of the business-to-business media and marketing worlds, with extensive experience in business development and content. Jim is a writer at heart – whether a book review, blog, white paper, corporate communication, marketing or sales piece, it really doesn’t matter as long as he is having fun and someone is benefitting from it.

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