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Jim Alkon

Jim Alkon is Editorial Director of BookTrib.com. Jim is a veteran of the business-to-business media and marketing worlds, with extensive experience in business development and content. Jim is a writer at heart – whether a book review, blog, white paper, corporate communication, marketing or sales piece, it really doesn’t matter as long as he is having fun and someone is benefitting from it.

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Jim Alkon

So You Lost Your JobBusiness

Transform Job Loss Into a Launchpad for Success

“A cold-hearted system that doesn’t need you.” Make you feel good? It wasn’t supposed to — yet. A company, writes William Alexandre in his very informative new book So You Lost Your Job: What Next?, “does not have feelings, is never happy or sad, can’t lose or hate anyone, judges…
Jim Alkon
December 3, 2024
The-Art-of-Martinis-by-Bill-VanPattenFictionRecommended

Lives and Truths Laid Bare in Short Story Collection

“People are people. They love, they hate, they soar, they pine, they elate, they grieve — and on occasion, they kill.” Award-winning author Bill VanPatten tends to capture all those acts and emotions in his characters, drawing heavily on gay themes and Latino heritage in and around the small, fictitious…
Jim Alkon
December 3, 2024
Pivoting-as-a-Way-of-Life-featured-ArtBusiness

Expert’s Innovative Strategy of Pivoting to Meet Consumer Needs

It’s the consummate pivot, exemplified, in all places, in a television series. Schitt’s Creek follows the trials and tribulations of the formerly wealthy Rose family. After their business manager embezzles the family business, the family loses its fortune and relocates to Schitt's Creek, a town they once purchased as a…
Jim Alkon
November 20, 2024
Killing Genius reviewFictionRecommended

Investigative Novel Questions Mysterious Death of da Vinci

“What the heck is going on in Leonardo’s message!” In a masterful work with particular appeal for amateur sleuths, historians and art aficionados, author D. Allen Henry has crafted a thoughtful novel, Killing Genius: The Mysterious Last Days of Leonardo da Vinci, based around the premise that Leonardo da Vinci’s…
Jim Alkon
November 19, 2024