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long term decisions

Spartan Up! How Investing in the Future Helped Clif Bar CEO Kevin Cleary Find Success

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Clif Bar CEO Kevin Cleary has a very specific business model in place and he’s stuck to it over the years, making sure to keep the future in mind when deciding on the next step for the company. Here, Cleary talks to Spartan Up’s Joe De Sena, founder and CEO of Spartan Race, about Clif Bar’s mission and how it affects the community and why companies that focus on the long term will actually make smarter decisions. For more, watch the podcast above. ABOUT SPARTAN UP! THE PODCAST: Every day, Joe De Sena, founder and CEO of Spartan Race and a New York Times bestselling author, inspires millions of people all over the world to get off the couch and take on any…

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