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Lego

Generations of brick heads bond over LEGO

in Potpourri by

It’s all about endless possibilities. That’s what makes LEGO, those interlocking bits of plastic, so special. According to The LEGO Group’s marketing materials, there are 915 million ways to combine six LEGO bricks of the same color. Kudos to whoever figured THAT out. LEGO bricks have been around for generations, yet they are bigger than ever. And 2014 was truly a watershed year for LEGO, as The LEGO Group surpassed Mattel to become the largest toy manufacturer in the world, and The LEGO Movie was released to critical acclaim, grossing more than $468 million worldwide. LEGO has also demonstrated a remarkable ability to cross-market and evolve. If you hadn’t noticed, today’s LEGO toys aren’t the ones you probably played with…

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