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Kodak Film

Spartan Up! How Jeff Clarke is changing Kodak’s fate

in Nonfiction by

When Jeff Clarke stepped in as CEO of Kodak Film he had the daunting task of rebuilding and reimagining a brand that was quickly becoming extinct. From digital cameras to smart phones, taking pictures has never been easier, but that has also brought about the slow death of a once-thriving industry. How do you turn that around? Joe De Sena, founder and CEO of Spartan Race, talked to Clarke, who explains that much like a Spartan Race, it takes both strength and endurance. Watch the podcast to hear more about how Clarke is tackling such a challenge. ABOUT SPARTAN UP! THE PODCAST: Every day, Joe De Sena, founder and CEO of Spartan Race and a New York Times bestselling author, inspires millions of people all…

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