Feast your eyes on Made in Brooklyn: An Essential Guide to the Borough’s Artisanal Food & Drink Makers (Powerhouse Books, October 20, 2015) by Melissa Schreiber Vaughan, Susanne König and Heather Weston. Part source book, part travel guide—and gorgeous on your coffee table—Made in Brooklyn takes you on a culinary journey from Bedford-Stuyvesant to Greenpoint to Crown Heights and beyond. There are small batch surprises at every turn: gritty urban warehouses filled with key lime pies made from scratch and artisanal chocolates, cordials, cocktail bitters, popsicles, granola, chili oils, kombucha and spices. These are just a few of the many companies featured in the book, helmed by creative and innovative individuals who bring a touch of their own life experiences, travels and cultural upbringings to the table.
Have you ever visited the Brooklyn Flea Smorgasburg and snacked your way through mazes of vendor tents as the sights and smells of freshly made food filled your senses? Many of the artisans featured in this book either got their start peddling their yummy wares there and many are still proud sellers at the Smorgasburg. If you’ve ever bought kimchi from Whole Foods, you’ve probably tried Mama O’s, proudly made in Bed-Stuy, Brooklyn. Our office was lucky to receive a box of jewel-colored fruit rolls from JoRay, pressed and rolled by hand since 1949. If you grew up in New York, chances are eating a JoRay fruit roll is a fun, sweet and sticky walk down memory lane.
Made in Brooklyn is a whirlwind tour of the best food in the borough that will leave you salivating. We were so enamored with the full-color page spreads shot by Heather Weston featuring the foods created in factories, warehouses, restaurants and breweries, as well as the people who work so hard to make these delightful treats, that we put together a giveaway to celebrate some of these amazing food and drink artisans. We also posed this question to a few of our favorite companies included in our giveaway: What makes your product worth a trip to Brooklyn?
Kari Morris, Morris Kitchen: “We got our big break slinging syrup at the Brooklyn Flea. These days, you will find a ton of great burgeoning foods ready to be eaten on-site or packed up and shipped home as a souvenir. Another favorite is Bubby’s by The Highline. A great place to grab a drink, watch the people and stroll the high line.”
Michelle Lewis, Spoonable: “Come visit Spoonable in Brooklyn if you are looking for a rich and creamy caramel sauce made with only the good stuff. We blend European-style butter with cream, sugar and touch of salt and cook it down till we’ve got our luscious award-winning sauce. Drizzle some on your favorite cookie, eat it with ice cream, pair it with cheese, or just eat it right out of the jar with a spoon. We promise, we won’t judge you. Where else can you do that?”
Ray Shalhoub, JoRay: “We are a fourth-generation, family-owned-and-run business. We use the same process that we always have. Our rolls contain only the good stuff: Dried fruit, not puree, small batches, slow dried, hand rolled, just like we did in the 1950’s.”
What you’ll win:
Spoonable – A jar of their Brooklyn Butterscotch sauce
JoRay – Assorted fruit rolls in strawberry, cherry, fruit punch, pineapple, grape, green apple, apricot, etc..
Salty Road – A box of sea salt caramel and deep dark chocolate taffy
Mama O – A jar of kimchi paste
Morris Kitchen – A grapefruit hibiscus cocktail mixer
Whimsy & Spice – The S’mores Kit with their signature homemade marshmallows
AND Made in Brooklyn: An Essential Guide to the Borough’s Artisanal Food & Drink Makers (Powerhouse Books, October 20, 2015)